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Robe Piazza at Prolight + Sound

Robe took its theatre environment concept to the 2016 Prolight + Sound expo, transporting the Robe Piazza to Hall 3 of the Frankfurt Messe, where the Czech manufacturer invested in a space three times larger than at any previous Prolight.

Launching and showcasing a raft of new and innovative products, the booth was lit with over 250 moving lights including the new DL7 and DL4 ranges of luminaires designed for theatrical and performance applications, Robe’s BMFL range as well as several new products like the Spikie, Strobes and ColorStrobes and PicklePatts. The lighting consumed 12,288 channels of DMX across 24 DMX universes. Robe also won a coveted PIPA (Prolight + Sound International Press Award) for the BMFL WashBeam in the ‘Lighting’ category.

Guests to the booth were kept entertained with a variety of activities including an hourly rock lightshow, complete with special soundtrack and a tribute section to the late David Bowie, and a new ‘Voice-of-God’ product presentation. Four separate specially designed ‘demo studios’ were running simultaneously - and constantly - to ensure that those wanting a more in-depth look at specific products could receive immediate attention.

The “One Light Show” - originated in South Africa by theatrical LD Michael Broderick and brought to PLASA London by Robe - was an additional performance attraction, using just one dynamic multi-purpose fixture - a BMFL Blade. This emotional 12-minute journey took place every hour staged in an adjacent intimate black box theatre space. Anolis, Robe’s architectural LED manufacturing sister company, had its own area integrated into the Piazza.

Wednesday night after the show closed at 7 p.m., the Piazza - complete with cobblestone floor, Vespa’s, Italian pizza and other details - was transformed into a club environment, with sounds from Belgian DJ and music producer Laurent Wéry.

Robe collaborated with draping specialist J&C Joel on all the custom printed soft goods around the stand and the booth lighting was programmed using Avolites’ Arena and Tiger Touch consoles.

www.robe.cz

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